8th April 2013

Square peg in a square hole

So do you know why the bottle of Johnnie Walker Whisky is square? You would if you checked out the short film whose link I shared in my last post. The square bottle ensure maximum usage of space - more bottle per carton and less breakage.

I took two shots and couldn't figure out which one I liked most so posted both of them. Roll over the image to see the other one.